Multispecialty medical group Privia Medical Group Gulf Coast, a part of doctor enablement firm Privia Well being, is partnering with tech-enabled girls’s well being startup Iron Well being to launch an initiative that binds well being providers with OB/GYN care dubbed Privia Wellness.
Iron Well being dubs itself as a digital extension of an OB/GYN follow, providing main care and psychological well being providers, affected person screening, digital care and direct messaging choices, EHR integration and affected person and inhabitants well being knowledge insights. The corporate additionally connects main and specialty care suppliers whereas helping with coordinated care.
The brand new initiative will present sufferers of the Texas-based medical group with Iron Well being’s weight administration instruments, in addition to hormone alternative remedy, nutraceuticals, and sleep and mind well being choices.
“Ladies belief their OB/GYN with essentially the most intimate elements of their lives,” Stephanie Winans, CEO and cofounder of Iron Well being, advised MobiHealthNews in an electronic mail. “Our partnership with Privia Medical Group aligns with the shared imaginative and prescient of delivering complete healthcare that caters to girls’s evolving wants and expectations. With over 400 suppliers serving greater than 1 million sufferers, we’re excited to accomplice with Privia Medical Group Gulf Coast to supply accessible and built-in care, leveraging the present belief relationship between sufferers and their OB/GYN.”
THE LARGER TREND
New York-based Iron Well being, constructed at Redesign Well being, launched in March with $4.5 million in seed funding. March of Dimes’ Innovation Fund contributed to the corporate’s seed funding and is a strategic investor and accomplice.
Different corporations working to enhance girls’s healthcare choices embrace menopause-focused telehealth startup Evernow, Serena Williams-backed hybrid care supplier Juno Medical, and digital well being startup Tia, which mixes digital and in-person care, together with acupuncture and first, psychological and gynecological care.