A space for people who read the label (and know why it matters).
If you’ve ever flipped a bottle around to actually check what’s inside—or wondered why some brands rely more on marketing fluff than meaningful results—you’ve found your people. At HUM, we think wellness should be as intelligent as it is inspiring, which is why more than 500,000 humans (and counting) have joined our community. They’re not just here for the pretty packaging; they stay because the results are real—powered by clean, clinically studied ingredients, smarter standards, and a genuine commitment to the planet.
Welcome to the HUM Difference. This is where curiosity meets credibility, wellness gets a glow-up, and your standards aren’t just met—they’re celebrated.
If Your Standards Are High, You’re In the Right Place
From the very beginning, HUM set out to raise the bar on what a supplement could—and should—be. Every single product is:
- Built on gold-standard clinical research
- Certified Clean by the Clean Label Project
- Held to strict European standards (way tougher than U.S. regulations)
- Formulated by Registered Dietitian Nutritionists
- Crafted with planet-kind practices at every step
Because let’s be honest: your goals are high, so your supplements should be, too.
Standards So High, They’re Gold
Not all “clinicals” are created equal. While other brands lean on vague claims or cherry-picked studies, we go all-in with the industry’s toughest benchmarks. Every formula is backed by:
- Double-blind, placebo-controlled clinical trials → proof your results are real, not placebo.
- Clinical-strength ingredients → the exact doses and forms used in published studies.
- Full product testing → not just the ingredients in isolation, but the formula you’ll actually take.
- Peer-reviewed, published research → verified by independent experts for maximum credibility.
This isn’t marketing spin. This is measurable, trustworthy science you can feel confident about.
Clean Without Compromise
“Clean” isn’t just a trend here—it’s our rulebook. If in doubt, we keep it out. HUM was one of the first brands to ban titanium dioxide, and we always follow European guidelines (which ban 1,300+ ingredients vs. only 13 in the U.S.).
Every ingredient we use is:
- Sourced from the cleanest possible origins
- Tested for purity, dosage, and safety
- Verified for compliance with California’s Prop 65
- Randomly audited by the Clean Label Project (yep, they keep us honest)
From sourcing to the final bottle, every step is designed for purity you can trust—no shortcuts, no compromises.
Over 33 Million Bottles Saved (and Counting)
Wellness should never come at the planet’s expense. That’s why every HUM bottle is made with 100% post-consumer recycled plastic—plus labels and adhesives that keep the whole thing recyclable.
Here’s the impact: each purchase prevents 2–4 plastic water bottles from entering our oceans. To date, HUM has saved over 33 million bottles and counting. Small choices add up to big change, and together, we’re making it happen.
The HUM Difference
Science. Clean. Planet-positive. That’s our standard.
When you choose HUM, you’re not just picking a supplement—you’re choosing:
- Results you can trust
- Ingredients you can feel good about
- A community that’s raising the bar for wellness together
Welcome to a smarter way to feel your best.
